Weblogs are now part of our media map too?

Here's a local weblog I just stumbled across where the school boundary changes are discussed in detail. Might point to the possibility of a student or students trying to churn through the blogosphere on this issue and find out who's using this new form of communication, whether they're linked to particular organizations or neighborhoods, who they think their readers are, and what their motivations are for acting as media prosumers(?) in this way.

School Information System weblog (apparently by Jim Zellmer).